CM Newton Classic 2024 Basketball
The C.M. Newton Classic is an annual college basketball event named in honor of C.M. Newton, a former University of Alabama basketball coach and influential figure in the sport. Newton was instrumental in advancing college basketball; known for his leadership as a coach, athletic director, and his efforts in integrating the sport in the Southeastern Conference (SEC).
In 2024, the C.M. Newton Classic featured a matchup between the University of Alabama and the University of Illinois. The game was held on November 20, 2024, at Legacy Arena in Birmingham, Alabama. This event continues to recognize Newton’s impact on basketball while providing a platform for competitive matchups between prominent college programs.
Personal Involvement
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Event Setup and Coordination: Assisted with the overall setup of the event, ensuring all logistical and operational tasks were completed efficiently. Supported miscellaneous tasks to ensure the event ran smoothly.
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Sponsorship Management: Oversaw the implementation of in-game graphics, ensuring all sponsors were accurately represented with their posts and graphics during the event.
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Social Media Collaboration: Coordinated collaboration posts between Noah Basketball and participating teams, facilitating seamless social media engagement and extending event visibility.
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Content Creation: Developed in-game captions and crafted engaging content that aligned with the event's tone and branding, enhancing audience engagement on social platforms.
Photo by Knight Eady creative team
