I developed a comprehensive social media strategy for Noah Basketball to enhance and evolve its online social media presence. My approach included identifying pain points on current social accounts for both the Hoops and Noah socials, analyzing areas for improvement, and proposing actionable solutions. I provided collaboration suggestions to boost engagement, including schools to reach out to for partnerships and stories to highlight, ensuring the content remained relevant and impactful. This strategy was designed to address gaps, elevate brand messaging, and create a more cohesive and engaging social media presence. Below is my work.